ATTENTION PUBLIC

ATTENTION PUBLIC-9:00-STEREO-2004 BY DUKE & BATTERSBY

PART 3 of "The New Freedom Founders"
“With this project, we aim to clear a psycho-spiritual space for the viewer which was not cleared before. We want this space to contain empathy (identification) and joy. We want to achieve, in the making of the works, a sensation of ecstatic transformation, because it is our conviction that if such a sensation is present in the making of the works, that sensation will become available to the viewer. In order to clear this new space, we must not default to familiar tropes. The work must seem mostly unfamiliar, even uncanny. It cannot, however, be so unfamiliar as to repel the viewer. Offering the viewer a place to sit between convention or cliché and confusion, boredom or repulsion is our project with The New Freedom Founders.
We know we are destined to mostly fail, but we believe that by simply representing our attempt, we will in some measure reach our goal.”